The New Year allows for new beginnings and brings with it new experiences, new perspectives and new opportunities for creative expansion. Here we have compiled a short list of online literary courses. This list is by no means extensive, but, they are all free and can be completed from the comfort of your home. As your creative juices get flowing, see how some of these tips may impact your writing style!
1. Create an online social media presence based on your target audience. This includes Facebook, Pinterest, Tumblr, Twitter, StumbleUpon etc.
2. Create an Author Website and introduce yourself to the world. Use this as an opportunity to highlight different aspects of the project.
3. Create a brief elevator pitch about your work and network locally i.e. poetry clubs, writing workshops, meet-up groups, reading clubs etc.
4. Consider setting up a small book tour, where you discuss your work and sign copies of your book. This does not have to be a grand world tour. It can be a simple meet and greet and confined to your state or city.
5. Probably the most important Tip : Don’t give up and be persistent! If one thing doesn’t work try something else or simply try again. Marketing and promoting your book is not a one day task, it will require continued work.
* Start working on this at least 2-3 months prior to the anticipated release of the work.
*This list is not meant to be extensive. It is just a few small things that you can do on a small budget to help get your marketing campaign going.
Market According to Your Purpose! Marketing for the Self Published and Independently Published Author.
All authors should remember this - No one will understand your purpose for creating your work as much as you will! No one cares about your work as much as you do! So, while your work may be riveting, its acceptance is not automatic. It can only be great to the people who have had the opportunity to read it and learn about it.
During our author intake process we employ what we refer to as a publishing needs assessment. During this process we put forth a substantial amount of effort toward determining what the drivers are behind the authors desire to publish their work. We ask questions such as ‘What are your goals?’ and find that some prospective authors want to leave a legacy, others simply want to see their name on a published work and yet others are most interested in making money.
Before any author delves into publishing their work they must first determine why they are publishing! Our theme is ‘to thine own self be true’. Once the author is confident in why they are sharing this material with the world, we can better gage how the
material should be shared and with whom. That reason will always be different depending on the author. That reason will drive how the author should market their product, the amount of energy that should be put into marketing, the amount of money that should be invested into a marketing campaign. Ultimately, the authors' reason for publishing will impact what a successful project feels like to the author.
MBMA GROUP LLC - Directors Team
Copyright © 2018 by MBMA GROUP LLC. All rights reserved.